Coffee and breakfast a success for McDonald’s

77 million guests visited McDonald’s units in Hungary last year, generating an increase increase in revenues of 9 per cent compared to 2006. 5 new units were opened in 2007. The McCafé chain became an independent division in 2007 with 22 units. These have produced dynamic growth, with revenues of over HUF 570 million in 2007. Breakfast menus have also become very successful, attracting one out of ten customers.