Financial crisis speeded up the changes in consumption pattern
Hungarians spent less in milk, processed meat and detergent categories, but gave the same for paste, cheese, yoghurt and hygienic supplies.
According to think tank GfK, the
negative tendence in Hungarian consumption was also apparent before
2008 autumn when the financial crisis erupted. Last year the dynamic
grow of hypermarkets and discounts stopped. Both chanel grow only
under the inflation level, hypers by 1.1%, discounts by 3.6%.
Specialists said sales decreasing came from price war, the low level
of prices. Supermarkets and drogeries enroled their higher prices
level in 2008 and won new customers, also basket value grow in this
retail chanels.
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