Costumers would favors Hungarian Brands

According to the TNS Hungary – OmnicomMediaGroup research only 10% of asked people can exactly different the Hungarian and international brands.

500 shoper, over 15 years were asked
about well known brands. 51% of them said Kekkuti Asvanyviz is
Hungarian, but only one third of them thought that Theodora Quelle
(other name of Kekkuti) is Hungarian. The same situation stood by
asking about beers. Altough Soproni and Dreher both are in hands of
multinational companies, people think Soproni is domestic, but Dreher
is internation.

Costumers said they try to shop
Hungarian products, but only as long as it's quality is not wronger
as the multinational brand's.