Consumers choose real beer taste
The youngest member of the portfolio of Dreher Breweries, the Dreher 24 was born a year ago. The real non-alcoholic drink is manufactured by a specific production technology.
The technology is based on a natural raw material, a special yeast. Thanks to this, the beer has a very bitter taste and beer flavors. The brewery was curious for the non-alcoholic beer-related preferences and consumption habits of the consumers.
Eighty-seven percent of the respondents considered the real beer taste as the most important at non-alcoholic beers. Seventy-three percent preferred pleasantly bitter beer taste. Fifty-eight percent of the respondents mentioned Dreher 24 as their favourite brand.
![](https://trademagazin.cdn.webgarden.io/uploads/media/2009-11/Dreher%2024.jpg)
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