The taste of Dolce vita

The Cheese-It’s Europe program, whose Hungarian campaign is titled Dolce Vita’s taste, was launched by the European Commission and the Italian Ministry of Agriculture three years ago in 2016, and the funding ends in 2019.

The program aims to promote three Italian cheese families, Asiago, Gorgonzola and Parmesan, not only in Hungary but also in Austria, Poland and in the Czech Republic.

The agricultural, producer and agro-food processing industries play an increasingly important role in European politics as in addition they are the corner stone of the EU’s economy, they are also capable of attracting young people into the sector as well as investments.