Digital preparedness can be a real vaccine for companies against a pandemic

By: Trademagazin editor Date: 2020. 09. 15. 11:20

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The importance of automation was appreciated by the pandemic among economic operators, according to a recent Digital COVID Panorama research conducted by SAP Hungary. Firms whose growth prospects did not decline significantly were also generally better able to handle the challenge of telecommuting. Firms with more than 200 employees reported better retention capacity, and the impact of telework on labor efficiency was also more positive.

In the summer of 2020, the research conducted by SAP Hungary Kft., the company’s digital customer experience management solution, based on Qualtrics’ platform and analytics, was conducted by interviewing about 300 companies with the help of the G7 business portal. The questions focused on the impact of restrictive measures imposed on economic operators’ decisions and expectations following the coronavirus epidemic, and the extent to which the role of digitalisation in companies has changed as a result of the pandemic.