Coca-Cola, PepsiCo to curb animal tests

By: trademagazin Date: 2007. 06. 01. 00:00

The two soft drink giants are the latest companies to respond to pressure from PETA.

The two soft drinks giants have this month agreed to stop
directly financing research that uses animals to test or develop their products,
except where such testing is required by law.

PETA has mounted a campaign to denounce animal testing
practices in the beverage industry, an industry which had largely been
unpublicised in the animal testing arena.

 


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