Carrefour pulls manufacturer brands from four stores
Carrefour removes the products of several manufacturer brands from the shelves of four stores in France. As part of the ‘Carrefour 2022’ transformation plan, the experiment tries to find out to what extent customers are willing to choose from the chain’s private label products. Carrefour wants its private label products to realise one third of total sales by 2022. In certain stores 80 percent of shelf space is taken up by private labels.
Related news
Carrefour Eyes Acquisition Of Uvesco In Spain
Carrefour is exploring the acquisition of Spanish food distributor Uvesco…
Read more >Ferrero Unveils Nutella Ice Cream For Summer
Italian confectionery giant Ferrero celebrated Nutella’s 60th anniversary in Paris…
Read more >Retail trade 2023: rationalising consumers, technological development
In this article we try to paint a picture of…
Read more >Related news
Fidelity: Three themes shaping investments in Q3
Has the post-epidemic normalization that we have been waiting for…
Read more >Auchan has appointed a new product director
From July 1, László Varga will perform the duties of…
Read more >