6 FMCG brands are the favourite out of 10
Large international brands are dominating the brand rankings in Hungary, but the Pöttyös leads the list, ahead of Facebook and Google – the Millward Brown international market research firm informed MTI on Thursday.
The survey was carried out among one thousand respondents and examined the attitude of men and women separately toward the brands.
The most beloved brand in 2013, became the Pöttyös. Into the TOP10, two classic Hungarian brands were included: Pick and Szentkirályi
Fourth in the rankings became Milka, followed by T-Mobile, Pick, Vodafone, Danone, Coca-Cola and Szentkirályi. (MTI)
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