Coca-Cola HBC Italia Invests €42m In Abruzzo Plant

By: Trademagazin editor Date: 2024. 02. 28. 09:10

Coca-Cola HBC Italia has announced it plans to invest over €42 million in its Oricola (L’Aquila) factory in Abruzzo, Italy.

This investment by the main beverage bottler of The Coca-Cola Company in Italy will lead to the introduction of two new production lines for cans by the end of the year.

It is the first time in the plant’s history that it will produce cans, as it has previously focused on recycled plastic products (RPET), the company added.

One of the new lines will be dedicated to energy drinks production. The investment is also expected to help reduce the energy required to bottle one litre of drink by more than 25%.

Once fully operational, the factory is projected to double its production volumes and create over 50 new jobs, not including related industries.

Operational since 1988, the Oricola plant focuses on reducing its environmental impact by using photovoltaic and cogeneration systems to produce the required energy for its operations.

This investment underscores the significance of Italy’s Abruzzo region for Coca-Cola HBC, as the company is a major contributor to the region’s economy and employment.

ESM