There are places where it will be forbidden to advertise meat products

By: Trademagazin Date: 2022. 09. 07. 11:50

Haarlem, the Netherlands, is the first city in the world to ban the advertising of meat products after the local government classified meat as one of the products contributing to the climate crisis.

No more ads for meat products

The list prohibiting the public advertising of products harmful to the environment was finalized last week in Haarlem, but the ban will only be implemented from 2024 to give time to comply with the advertising contracts that have already been concluded, the British newspaper Guardian wrote.

In the city of about 160,000 inhabitants, located west of Amsterdam, it will be forbidden to advertise air holidays, fossil fuels and cars using fossil fuels in addition to meat – for example on buses, bus stops or public area projectors. By the way, the latter are already forbidden to advertise in Amsterdam, The Hague and Leiden.

“We can’t tell people there is a climate crisis while encouraging them to buy products that are part of the problem”

– the proponent of the decree, Green Party member Ziggy Klazes, justified the ban.

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