Mars introduces new supply chain director

By: Trademagazin Date: 2021. 08. 26. 10:00

Daniela Hlaváčková, the Marketing Director Central Europe for Mars Confectionery – Gum, Confections and Chocolate, is returning to her position after a fifteen-month break. Marta Gil was Ms. Hlaváčková’s proxy during her second maternity leave. Being one of six women in the leadership team, Daniela is a demonstration of how Mars embraces diversity and promotes work & life balance. The company regularly earns a top ranking in the prestigious European “Great Place To Work®” competition.

Daniela is one of many examples illustrating Mars’ long-term support for personal development of its staff, creating growth opportunities all the way up to the top management. Daniela Hlaváčková started her career with Mars back in 2006 while still a university student, when she joined the company as a marketing assistant for the Uncle Ben‘s brand. Then she moved to the position of Brand Manager in the Chocolate segment where she was responsible among others for the biggest brands – Snickers and Twix. Two years later, in 2010, she became responsible for the entire Mars chocolate portfolio in the Czech and Slovak Republics. Following the Mars and Wrigley merger, she moved to Wrigley as the Group Brand Manager. Moreover, she was given the opportunity to expand her work experience in the United Kingdom, where she moved in 2012 to engage in a new project. After spending a full year in the UK, she decided to stay there and return to marketing. In her position of Strategy Manager for Chewing Gums she was able to use her previous experience in connection with planning new activities. After she was promoted to Confectionery Marketing Manager for the United Kingdom while leading the Skittles brand in Europe, it was obvious she would extend her stay in the UK once more.