Past the national round

By: trademagazin Date: 2008. 03. 28. 08:00

We have selected the nine Hungarian products, the winners in their respective categories, which will be entered for the international SIAL d’Or competition. National qualifying rounds for SIAL d’Or are held in 30 countries. In Hungary, Trade magazin organised the qualifying round held on 6. March. SIAL and SIAL d’Or are held once every two years. Only products launched since the last SIAL exhibition could be entered for the competition. It is also a precondition of entering that products should have a market history of at least 6 months, and should represent innovation in their domestic markets. 63 products have been entered for the qualifying round, where a 15 member jury selected the category winners. The 30 members of the jury in the final will be delegated by the 30 magazines from the 30 countries which have entered products for SIAL d’Or. The final will be held in Shanghai, on 15-16. May. This is where the 9 category winners and the overall winner (holder of SIAL d’Or Global) will be selected. The winner of SIAL d’Or global will be announced during the exhibition in October.

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