Trademagazin > News and articles > Company and Personal News > Hundreds of thousands of cutlery sets were sold in Tesco to earn points
Hundreds of thousands of cutlery sets were sold in Tesco to earn points
The customers of Tesco had more than 4 months to collect points for their purchases and then redeem them for Zwilling cutlery sets. The promotion was very popular among the buyers. Hundreds of thousands of cutlery sets found owners.
During the action Tesco customers were given 1 point for every 1000 HUF spent, that points they could put in a point collecting booklet. After collecting 25 points, the custmers had the opportunity to buy Zwilling cutlery sets, on an extremely discounted, up to 84 percent reduced price – reports tozsdeforum.hu
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