Tesco: Club Card campaign
Tesco fell behind its rivals (Aldi, Sainsbury and Morrisons) a few times in Britain, but Tesco’s Club Card campaign succeded.
According to Guardian; Tesco’s Club Card campaign succeded, therefore the discount chain is able to seduce the costumers of Morrisons, Aldi and Sainsbury. Independent analysts' reports show that Tesco increased its market share again after two years.
Although the exact price and date of introduction is not known, Tesco Mobile will soon begin the marketing of iPhone – reports Világgazdaság Online.
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