Tag "Trade Marketing Klubülés"

Waiting patiently

Waiting is one of the hardest things to do in the business sector. It doesn’t matter whether you are waiting for the decision on a grant application you submitted, the...

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First Trade Marketing Club Online – Promo Online Coming Next Week

The first online meeting of the  Trade Marketing Club  “First Hand Info from Market Researchers ”  was succesfully organised with nearly 70 participants, co-organized by Trade Magazine and POPAI Hungary...

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(HU) Áprilisban folytatódik a Trade Marketing Klub!

Sorry, this entry is only available in Hungarian....

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Magazine: Mixed strategies to get satisfaction

‘Marketing and psychology’ was the title of the presentation László Mérő, professor of mathematics and psychology at ELTE in Budapest and Babes-Bolyai University in Cluj-Napoca, gave at the June meeting...

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Digital – in the summer too

The last POPAI meeting before the summer break took place at the Unilever Hungary headquarters on 20 June. Customer marketing leader Tibor Veress was the host, and he gave an insight...

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Magazine: Chercez la Customer

Cherchez la consumerThis year’s first meeting of the Trade Marketing Club was held on 4 April in the BKIK building.   Péter Szita was the first speaker who introduced the...

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Magazine: Exciting trade programmes at the ‘Most successful promotion of the year’ award ceremony

On 11 April the award ceremony of the ‘Most successful promotion of the year’ competition was held in Aquincum Hotel Budapest. FMCG companies were competing with 29 campaigns in 6...

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(HU) Gyere el te is az áprilisi TMK ülésre!

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(HU) Formabontó stratégiák, elköteleződő vásárlók

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Trade Marketing Spring

At the 26 April meeting of the Trade Marketing Club (TMC) Dóra Hajnal, client service director of Nielsen analysed the Hungarian FMCG market in a comprehensive fashion. She told that the...

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(HU) Nincs offline online nélkül – A Trade Marketing Klub júniusi klubülése

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