Tag "Trade magazin"
The Trade Parliament was in session (Part 2)
Date: 2019-12-17 15:39:55
On Thursday the day’s topic was hypermarkets, discounters, drugstores and e-commerce. The moderators of the day’s work were Zoltán Fekete, secretary general of Branded Goods Association Hungary and HD Group’s...
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Magazine: More stores can now use the SuperStore logo!
Date: 2019-12-16 06:56:50
Trade magazin organised the SuperStore competition in 2019 too. It was an important criterion in the store design concept competition that retailers operating an online shop only weren’t eligible for...
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Magazine: The changing face of retail
Date: 2019-11-22 07:48:06
Trafik.hu coordinates the purchasing and sales work of 100 National Tobacco Shops. Data from the company reveals that these units are playing an ever-bigger role in Hungary’s FMCG retail. According...
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Sirha Budapest 2020: The biggest Hungarian celebration of everything food
Date: 2019-11-18 15:19:16
Our magazine asked Klára Tihanyi, exhibition director of Sirha Budapest 2020 about the food, baking and confectionery, HoReCa, packaging and gastronomy trade fair. ‘In 2018 about 300 exhibitors from 17...
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Magazine: Superbrands Magyarország is 15 years old
Date: 2019-11-12 07:29:54
There are several hundred winners in the two Superbrands programmes every year, but many times more brands are trying to win the prize. Today the Superbrands Programme runs in more...
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Magazine: The Trade Parliament was in session (Part 1)
Date: 2019-11-11 07:29:32
This year our magazine organised the Business Days conference in Tapolca under the name Trade Parliament, between 16 and 20 September. A record-breaking 750 FMCG experts and decision-makers came to learn...
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SPAR has been awarded with prestigious professional recognitions
Date: 2019-10-21 11:55:47
The store’s commercial and marketing work has been recognized this fall with several major professional awards. In addition to the silver statue of one of the most prominent commercials film...
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(HU) Harmadszor
Date: 2019-10-20 12:13:11
Sorry, this entry is only available in Hungarian....
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A wide range of programmes at Sirha Budapest
Date: 2019-10-11 10:21:59
Sirha Budapest, the most important food and HoReCa trade fair in the region, will take place on 4-6 February 2020. Food, drink, confectionery and baking companies will be present on...
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Magazine: What I don’t have, you bring to the table
Date: 2019-10-09 07:58:12
On 5 September the members of Trade Marketing Club and POPAI Hungary Association gathered in the BKIK building. The event’s title was ‘X, Y, Z in a different way: How can...
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Magazine: Parliamentary reckoning
Date: 2019-10-08 07:58:06
The Business Days conference has become ‘the’ conference of the trade by now, a real ‘PRIME EVENT BRAND’ of the Hungarian FMCG sector. It is needless to say that this status...
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Sixty applicants won the Value and Quality Award in 2019
Date: 2019-09-16 12:52:47
On 10 September the award ceremony of the Value and Quality Award took place in the building of the Hungarian Parliament for the second time. This year 67 entries by...
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Nébih guides for cutting food waste
Date: 2019-09-16 11:24:02
Four working groups of the No Leftover programme of the National Food Chain Safety Office (NÉBIH) have compiled guidance documents that can help in preventing the production of food waste...
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The Business Days Conference, founded by Trade magazin won a Value and Quality Grand Prize
Date: 2019-09-11 11:30:52
The Awards for the Value and Quality Grand Prix were presented at the Feast of Economics in the Upper House of the Parliament on 10 September. This year, 67 applications...
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Magazine: Simple mechanisms, useful prizes
Date: 2019-09-11 07:10:31
As part of the ‘Most successful promotion of the year’ competition, Kantar-Hoffmann and Trade magazin do a consumer survey every year, getting 32 direct consumer feedbacks on the entries and...
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Magazine: Where promotions are hunting for shoppers
Date: 2019-08-15 07:28:50
In Slovakia the top grocery retailers are Tesco, Lidl, Kaufland, Billa and Metro. This was one of the many interesting things that we could learn at the Slovakian retail congress –...
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Focus on customer experience: the most innovative traders in the Hungarian market were rewarded
Date: 2019-08-06 13:30:28
With the support of Mastercard, this year’s Merchant of the Year competition was launched to reward innovative commercial solutions that provide the best customer experience. The organizers are expecting the...
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Improved sales performance from wholesalers too
Date: 2019-08-02 09:15:51
This year is the second when we asked wholesalers supplying the retail and HoReCa sectors about the market and their own performance. Approximately 20-25 wholesalers talked about their results; their combined...
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Sirha Budapest: Almost half of the exhibition space is already booked
Date: 2019-07-31 10:28:09
The next Sirha Budapest trade show will take place on 4-6 February 2020. It perfectly shows the significance of the Budapest event that already about100 companies have booked 5,000m² of exhibition...
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Business Dinner 2019: Focusing on agriculture
Date: 2019-06-24 20:52:26
Trade magazine and the Chain Bridge Club invited Minister of Agriculture Dr István Nagy and Bonafarm CEO Attila Csányi to the traditional end-of-May Business Dinner, where more than 60 food...
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Sirha Budapest: registration has started
Date: 2019-06-11 10:20:44
The next Sirha Budapest regional-scope food and hospitality trade show will take place on 4-6 February 2020. Last time 21,500 professional visitors from 35 countries came to the HUNGEXPO Budapest Fair...
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Good sales results featured in this year’s FMCG retailer ranking
Date: 2019-05-15 14:39:07
Trade magazin traditionally publishes its FMCG retailer ranking on the first workday in June. The good sales results of former years improved further last year. Although there was no change...
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Magazine: Employer branding at its best
Date: 2019-05-01 07:14:10
In 2018 the best Hungarian brands have been rewarded with the MagyarBrands prize for the ninth time. From 2018 the MagyarBrand programme evaluates brands in four categories: business, consumer and employer...
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(HU) Átadták „Az év legsikeresebb promóciója 2018” díjakat
Date: 2019-04-11 19:44:19
Sorry, this entry is only available in Hungarian....
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A chance for the best to earn recognition!
Date: 2019-04-10 10:13:56
Trademarks can do a lot in calling the attention to what is good, what is above the average. The Value and Quality Award Trademark’s objective is to reward the high...
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Business Development Conference in Somogy
Date: 2019-03-11 11:31:30
Economic experts will held lectures for economic operators on the increase of business income and get to know the current trends – the current regional Business Development Conference organized for...
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Trade magazin named as the official media partner of Sirha Budapest
Date: 2019-01-31 10:40:47
The next Sirha Budapest trade show will take place on 4-6 February 2020. Just like in former years, the event’s official media partner is going to be Trade magazin. The...
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Magazine: The busiest street means something else for each brand
Date: 2018-12-14 07:13:00
On 15 November members of the Trade Marketing Club gathered for this year’s last meeting. The topic was location-related differences and geomarketing research revealing these. Zsuzsanna Hermann welcomed participants and...
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Magazine: Once upon a time… Business Days 2018 (Part 2)
Date: 2018-12-06 07:24:00
Thursday was the third day of the Business Days conference and the first speaker was Dr Zsolt Feldman, state secretary of agriculture from the Ministry of Agriculture. His topic was...
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We’ve got the winners! – MagyarBrands 2018
Date: 2018-12-03 11:42:46
The MagyarBrands program evaluated the outstanding Hungarian brands for the ninth time this year: the domestic brands in excellent consumer, business and innovative categories were able to compete for the...
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