Tag "prémium"
Bacardi buys Ilegal to capture premium mezcal market
The liquor giant’s acquisition of the beverage brand comes amid growing interest in premium agave-based spirits. Bacardi Limited announced it is now the sole owner of Ilegal Mezcal. Financial terms...
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Three Sixty vodka
Germany’s market leader vodka in the premium category. Diamond filtered vodka distilled 4 times, made from 100% wheat. It is characterised by exceptionally soft and harmonic taste. Unusual bottle shape,...
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Practicality and surprise in a single package
In 2022 the market for Christmas beauty gift sets expanded by nearly 8% in value, driven by increased price levels only, as sales were down more than 15% if measured...
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Jennifer Lopez launches Delola Spritzes
Hollywood actress, singer and dancer Jennifer Lopez has launched a range of premium spirit-based ready-to-drink (RTD) cocktails named Delola. The RTD cocktails, which are gluten free, low in calories and...
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Billa launched new premium private label in Austria
The formerly discontinued Billa Corso and Merkur Selektion private labels are now replaced by the premium private label Billa Genusswelt in the chain’s Austrian stores. Cranberry ham, cured wild salmon,...
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Organic milk is no longer considered a premium product
The increase in the producer price reduced the gap between organic farming and the rest of the market. You can buy organic, organically grown milk 40% cheaper than before, which...
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PICK Bükkerdei ham
This year the PICK brand strengthens its market presence further, by entering the cured ham segment with PICK Bükkerdei ham. New PICK Bükkerdei ham is made of selected ingredients, beechwood-smoked,...
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Magazine: Focusing on the comfort and safety of babies
NielsenIQ data reveals that volume sales were only up 1.3% in the diaper category in 2021. Gréta Tölgyesi, Essity Hungary Kft.’s senior brand manager: “As for the 7% increase in...
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SPAR Slovenia Expands Offer With Products From Michelin Chefs
SPAR customers in Slovenia can now buy products created by three Michelin star chefs – Uroš Štefelin, Gregor Vraček and Uroš Fakuč. The new additions are part of the SPAR...
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The excitement of discovery
Gin’s share in the Hungarian spirits market is 2.26 percent at 488,000 litres, while in the market of quality spirits gin has a 2.2-percent share with 210,000-litre sales – we...
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Wiesbauer premium quality cold cuts
A high-quality, mildly salted, smoked and roasted meat product made from selected pork thigh meat. Thanks to the special heat treatment process used, the product doesn’t dry, it remains juicy....
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Fresh (meat) in the market
This May Auchan and MCS Vágóhíd Zrt. – the manufacturer of PICK Fresh meat products – started a special cooperation, backing the sales of these premium meats with POS activities for...
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Magazine: Bagaméri and his ice cream tricycle are here!
Per capita ice cream consumption has been growing dynamically in every segment in the last 5 years in Hungary, in terms of both value and volume – we learned from...
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Magazine: Mixed Summer
According to Attila Piri, marketing director of Heinemann Testvérek Kft., light and fresh cocktails will dominate this summer. The gin category will continue to strengthen, new gin brands will appear...
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PRÉMIUM SCHULSTAD Gourmet hamburger buns
These premium quality, gourmet hamburger buns are essential elements of every successful barbecue. Thanks to the high quality ingredients used, these buns are characterised by harmonic taste, they are soft inside...
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SIÓ Smoothie
The most delicious, intense flavours of nature, made from 100-percent fruit with the taste of Hungarian consumers in mind, in premium packaging. Available in 3 flavours developed and produced in...
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Godiva to open 2,000 cafés worldwide
The premium chocolate brand Godiva plans to open 2,000 cafes around the globe during the next six years, with a menu that will include salads and sandwiches, specialty drinks and...
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Italian-style terraces
In May Gege Kft. entered into a partnership with premium category Italian terrace and shading technology company Gibus. The atelier-type cooperation extends to sharing knowledge on applying the Italian technology in practice,...
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PICK Fresh meat – premium sortiment
From the 19 products in the product range 12 are available in protective atmosphere packaging, while 7 are marketed in skin pack packaging. They are available in convenience packaging, which...
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Pálinka, blended
Coca-Cola HBC Magyarország bought the Rézangyal brand in 2017. The company changes the packaging of products and reduces the product portfolio. Rézangyal products – they have more than 15 spirits...
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Ice cream rapture
Last year several small and large companies started putting alcohol-containing iced sweets on the market. For instance the premium products of Tipsy Scoop are like a mixture of complex pastries and...
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Nádudvari dumplings
The latest delicacy from Nádudvari is a premium quality dumpling range. Products include cottage cheese dumplings made from the famous Nádudvari cottage cheese, cottage cheese dumplings filled with sour cream,...
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