Tag "Heinemann Testvérek Kft"

Summer? Festivals!

The Covid period has brought serious challenges to the festival industry, the ripple effects of which are still being felt. With many people leaving the sector, finding skilled and experienced...

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Somewhere there is a flavour waiting for you!

According to analysts, the whisky category has been relatively stable in recent years – mainly owing to the performance of American and Irish whiskies – and is set to grow...

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Jim Beam Family

Jim Beam products have been redesigned. The new, standardised product design pays homage to the brand’s heritage, and at the same time retains its traditional symbols and addresses whisky drinkers...

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Keserű és édes

Körképünkben ismét együtt foglalkozunk az IWSR által flavoured spiriteknek, azaz ízesített égetett szeszes italoknak nevezett, változatos termékcsoporttal. Némelyik közülük sokféle változatban, új és újabb ízekkel jelenik meg, mások megközelíthetetlenek a...

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Through a glass darkly…

The past period has put a mirror in front of domestic wholesalers, who have been forced to look at what they are doing right and wrong. Experts say the key...

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Three Sixty vodka

Germany’s market leader vodka in the premium category. Diamond filtered vodka distilled 4 times, made from 100% wheat. It is characterised by exceptionally soft and harmonic taste. Unusual bottle shape,...

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“Most successful promotion of the year 2023” awards were presented to the winners

This year Trade magazin organised the “Most successful promotion of the year” competition for the 15th time, the results of which were announced as part of a one-day conference, titled...

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Scotch, bourbon and Japanese

According to IWSR, Hungarian whisky sales grew by 20% in 2021. Dávid Gábor Kovács, marketing director of Zwack Unicum Nyrt. can’t feel the effects of the war on the whisky...

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A category where even the bitter is sweet

András Tripolszky, marketing director of Roust Hungary: “Flavoured spirit sales were up 11.9% in 2021. Sales of anise-flavoured spirits grew above the average, by more than 30%. A large part...

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Magazine: Changing promotion expectations of consumers

Trade magazine organised the “Most successful promotion of the year” contest for the 14th time. The winner FMCG campaigns – entries were accepted in 6 categories – received their awards...

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Better days are round the corner

Data from Euromonitor says the world’s population drank 3,285,000,000 litres of whiskey/whisky (from now on this article uses whiskey as the general term) in 2020, which was 10 percent less...

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The excitement of discovery

Gin’s share in the Hungarian spirits market is 2.26 percent at 488,000 litres, while in the market of quality spirits gin has a 2.2-percent share with 210,000-litre sales – we...

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Magazine: Last year’s best promotions rewarded again

On 29 April Trade magazin organised the ‘Most successful promotion of the year’ contest’s award ceremony and conference day for the 13th time this year. FMCG promotion campaigns entered the...

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Magazine: At a European quality level

The world of Hungarian bars and the country’s cocktail, culture underwent great changes in the last few years. Ádám Kamarás, brand ambassador of Campari and Fluère (Coca Cola HBC Magyarország)...

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Magazine: All the colours of the rainbow at the the bar

Thanks to its low alcohol content and smooth taste, liqueur perfectly fits into the current alcohol trends. According to Sára Palcsó, Zwack Unicum’s marketing director, in the last few years...

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Realignment

The closure of horeca units means great market loss for spirits – said Attila Piri, marketing director of Heinemann. About 40 percent of mainstream spirits and 65 percent of premium...

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Királyi portói

Portugália észak-keleti részén, a Douro borvidéken készítik a portói bort, amelynek készítése során az erjedést borpárlat hozzáadásával szakítják meg, hogy megőrizzék benne a gyümölcsös aromákat, hosszan érlelhetővé tegyék, és nem...

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Bitters which are so sweet to our hearts

Bitter liqueur sales are slowly but steadily growing. According to a Nielsen survey done in 2017, Hungarians spend HUF 80 billion on spirits a year – informed László Nagy, CEO...

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Magazine: Mixed Summer

According to Attila Piri, marketing director of Heinemann Testvérek Kft., light and fresh cocktails will dominate this summer. The gin category will continue to strengthen, new gin brands will appear...

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Summer, tequila, Paloma

Summer conquers tequila and tequila conquers the summer: more and more people drink it in various long drinks. Paloma Lemonade was developed for Guadalajara-based distillery Destileria Sierra; it is made with...

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Magazine: Flavours, experience and information

At the end of September the Best of Heinemann programme was organised for the fourth time in Hotel Intercontinental: Heinemann Testvérek Kft. presented their latest alcoholic drink and wine portfolio...

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Magazine: Some create, others pour drinks together

According to Attila Piri, marketing director of Heinemann Testvérek Kft., the Hungarian cocktail world is developing differently in premium bars and mainstream bars. The biggest progress has been made in Budapest. Where...

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Thomas Henry Premium tonic variations and soft drinks

Thomas Henry Premium tonic variations and other soft drinks. Tonic Water, Elderflower Tonic, Cherry Blossom Tonic, Ginger Beer, Bitter Lemon, Ginger Ale, Slim Tonic, Mystic Mango, Ultimate Grapefruit. Contact: Heinemann Testvérek...

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(HU) Továbbra is a Heinemann Testvérek Kft. lesz a Jim Beam hivatalos forgalmazója!

Sorry, this entry is only available in Hungarian....

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