Tesco has signed a £5million deal with the Spice Girls

By: trademagazin Date: 2007. 10. 17. 00:00

The band will star in two TV adverts for the company – whose slogan is Every Little Helps – in a bid to boost sales during the Christmas period.

Marketing experts say Tesco may be taking a risk with the
girl group as, unlike Take That, it is not yet clear how their reunion will pan
out. 

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