Trademagazin > News and articles > Market News > Wine has become cheaper in retail chains, while organised retail is consolidating
Wine has become cheaper in retail chains, while organised retail is consolidating
According to the Nielsen Retail Index, wine value sales grew by 14 percent and volume sales were up 8 percent in the eight retail chains measured by Nielsen, in the December 2009-May 2010 period. Sales went above 20 million litres and totalled at HUF 11 billion. Red wine had a 54-percent value share and rosé grew from 8 to 9 percent at the expense of white wine which had a 37-percent value share. In general, the price of wine reduced from HUF 571/litre to HUF 537/litre.
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