Not only the weather does affect the beer sales

By: trademagazin Date: 2015. 09. 21. 11:50

Hungary’s leading brewery, the Dreher Breweries closed this summer with a double-digit sales growth, compared to last year.


The company could achive this growth in addition to the promotion of old favorite brands, with the introducing of such innovative beer products as the Dreher 24 Ginger, the Kingswood cider and the Dreher Cold Hop that is made of special ingredients. The premium and super-premium brands continued to strengthen, which shows that the Hungarian consumers increasingly choose quality products.

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