Schumacher stars in Bacardi advert

By: trademagazin Date: 2008. 04. 07. 00:00

In Hungary Karoly Gesztesi Actor, Gabor Bochkor riporter, Laci Gaspar Singer and the drummer of the group Hooligans Endi Kiss joined to the campagne.

Bacardi Limited, the largest privately
held alcohol company in the world, launches the Champions Drink
Responsibly corporate responsibility campaign featuring seven-time
Formula 1™ World Champion and Bacardi Limited Global Social
Responsibility Ambassador Michael Schumacher. Bacardi Limited's
initiative aims at raising awareness about responsible drinking with
a focus on communicating an international ‘drinking and driving
don’t mix’ message. The Champions Drink Responsibly campaign will
be rolled out initially across 40 countries. 

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