Vivatis comes to Eastern Europe
The chief countries targeted by the Austrian company are Romania, Bulgaria, Poland, Hungary, Slovakia and Croatia.
Vivatis, one of the leading players on the Austrian
charcuterie market, has two filiale in Hungary (Landhof and FWT Hungaria). The company intends to enter the domestic market next year, by making an acquisition in the
Eastern Europe's food industry sector. Vivatis officials stated that
acquisition targets include firmly established companies, which already have
some experience in the domestic food industry. However, representatives for the
Austrian group did not wish to specify the names of the companies on the
acquisition list.
The firm from Linz is intensely involved in exports, mostly
to Eastern Europe, but also to Italy and Germany.
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