Café or Coffee Capsules

The rising Colombian coffee prices do not increase the price of the black coffee in Hungary, it has a marginal role in the domestic merket. In Hungary the price of the coffee is only affected by the vulnerability of the forint.

The turnover of Hungarian cafés has been declined 15 percent since the start of the crisis. People do not drink less coffee, but they give the quality below or they drink their coffeehouse dose at home or at work. The turnover of cafés also reduced significantly in the home of espresso Italy. Besides, the crisis, the new caffe percolating technologies could also play a role. It is easy to prepare quickly a high-quality black coffee from padded and capsule caffee, so hairdressing saloons or agencies are already waiting their guests with percolated presso instead of ordering from a café. The new technology is less prevalent in Hungary, mainly used in offices – reports Boda Andrea Commercial Director of Caffé Perté about new tendencies.