Is it fat enough? – Picture of the day

By: Trade Horeca Date: 2014. 07. 28. 10:57

Health insurance company Barmer Gek asked Serviceplan to draw people’s attention to the amount of fat contained in the food they eat, so they created a series of posters made out of fat itself. The fat was extracted from a hot dog, burger, french fries, fried chicken, and cake. Then it was used to airbrush designs and typography onto white paper, and no other materials were used.

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