PR
Everyone wins with shrink wrap free toilet paper – Rossmann is the leader in green innovation
MAGYAR PISZKE PAPÍR Kft.’s shrink wrap free Crepto 3240 toilet paper has been available in Rossmann drugstores since 2023. The product is a true innovation with its recycled and recyclable...
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Smurfit Kappa ushers in a new era in sustainable packaging
The Smurfit Kappa Group, the global leader in paper-based packaging, showcased several new innovations at this year’s Fruit Logistica trade fair in Berlin, where 66,000 visitors from 145 countries had...
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PICK gets people moving again this year, contributing to the life of the community
Let’s create lifelong flavour memories when on a trip or cheering together! In addition to quality, the PICK brand’s core values also include excellence and taking responsibility for the well-being...
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Absolute Live: a trendsetter among Hungarian sports drinks for 16 years
Absolute Live, produced by R-Water in Akasztó, has been a key player in the functional sports drinks market since 2008. Every year the Hungarian family business manufactures about 2.5 million...
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New managing director at Magyarvíz Kft., the manufacturer of Mizse
András Dunai has more than 28 years of experience in the FMCG sector, and in the last 21 years he has worked in the beverage industry – he comes to...
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New innovation from Moments wafer: Please welcome Moments Mini!
Moments Mini wafers have be en added to the Moments portfolio, with the usual high quality ingredients and craftsmanship you have come to expect from the brand! The product has...
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Dm focuses on women’s health and the female cycle – The dm health bus will be back on the road in May
Dm is constantly looking to provide new impulses for a healthy lifestyle, offering help, tackling taboo subjects and raising awareness of new trends. Health protection is a key area of...
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Cheer and win with Mizo!
Mizo places special emphasis on supporting a varied, healthy diet and local communities. “Sole-Mizo Zrt. is the largest dairy company in Hungary, employing 1,300 people and processing around 400 million...
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Plant-based foam on the cake: RAMA Crema!
Cappuccino, flat white, latte macchiato – they are simply unimaginable without silky, creamy milk foam. The new RAMA Crema product line offers a real, 100% plant-based alternative to cream, free...
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A Hungarian innovation offers a solution to REPohár cup return related challenges!
Nem túl régi a gyakorlat, hogy a fesztiválokon, szórakozóhelyeken, koncerteken mindenki egy pár órára „bérelt Nowadays at festivals, nightclubs and concerts everyone drinks from a “rented cup” for a few...
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Pikok Pure: a private label range in the spirit of naturalness
Lidl is committed to meeting the needs of its customers with its large product selection, its ability to respond quickly to new consumer needs, and last but not least by...
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Rossmann opens 250th store – Celebrating with the Rossmann family, international group leaders, and co-owner AS Watson
In the presence of founder-owner Dirk Rossmann, AS Watson Group CEO Malina Ngai, and a number of Rossman’s international executives, Rossmann Magyarország opened its 250th Hungarian store in Budapest, in Árkád...
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New probiotic summer windscreen wash from Shell
Shell wants to contribute to sustainable development every day, so Shell Hungary has recently added a probiotic summer windscreen wash to its product selection. The product is made from premium...
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Innovative packaging solutions for fresh food
There is a growing demand for innovative solutions in fresh food packaging, driven by a combination of environmental concerns, consumer preferences, regulatory requirements and the desire for improved functionality and...
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Convenient and quick shopping and renewed seasonal offers at Shell service stations!
In 2024 Tesco mini shops at Shell service stations continue to offer customers a colourful selection of food, great prices and long opening hours at 63 locations across the country....
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Here you can register for the events of the Italian Island on SIRHA!
ITA- Italian Trade Agency participates at the SIRHA Budapest Trade Fair with 26 Italian co-exhibitors between 5-7th March. We are pleased to invite you to the Italian Island (Hungexpo, Pavilion...
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(HU) 100%-ban növényi alapú, 100%-os élvezet
Sorry, this entry is only available in HU....
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Breakfast – a favourite with hotel guests
Although breakfast is widely considered to be the most important meal of the day, most people just have a cup of coffee and maybe a few biscuits on an average...
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Hungarian Food Business Programme 2024
An ever-growing digital product portfolio of more than 2,000 products, hundreds of international purchaser contacts, and nearly 20 additional export development B2B locations in 2024 – this is the Hungarian...
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Small shops voluntarily joining the deposit return system may get a competitive advantage
In accordance with European Union regulations, the mandatory deposit refund scheme (DRS) launched in Hungary on 1 January 2024. With the exception of dairy product packaging, almost all 0.1-3 litre glass,...
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Majomkenyér celebrates 10th anniversary
This year marks the 10th anniversary of the Majomkenyér brand: delicious sweets for people living with food sensitivity. Our magazine talked to Andrea Salgó-Agócs, founder and owner of Majomkenyér. – When...
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Introducing hydration in style – Mineral water in aluminium can packaging is going to be a big hit on TV
Veritas Mineral Water plays a key role in keeping the body hydrated. In our interview with Dr Zsófia Szlávik, head of marketing at Aqua Lorenzo Kft., we discuss the brand’s...
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Rossmann begins 20 billion forint investment in Hungary – State-of-the-art semi-automated warehouse and head office complex to be built in Üllő
Rossmann is planning for the long term in Hungary, with the completion of a 28,000m² logistics centre by the end of 2025, which will be complemented by a 4,000m² office....
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Lidl Sustainability Report wins Green Frog Award 2023
Lidl Magyarország puts great emphasis on operating as a responsible company in every field. This article is available for reading in Trade magazin 2024/2-3 This commitment is reflected in its...
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Vegan or traditional? Lidl offers them at the same price!
Lidl Magyarország has taken another pioneering step to promote sustainable consumption and nutrition. In January the company started to reduce the price of a dozen private label Vemondo vegan food...
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(HU) Legyen ez a legfittebb éved!: A BioTechUSA a fogyasztóinak indított nemzetközi kihívással, Magyarországon pedig óriásplakát kampánnyal vág neki 2024-nek
Sorry, this entry is only available in HU....
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Egészség és élvezet egy cukorkába zárva – Verbena Echinacea gyógynövényes cukorka
Elgondolkodtató, hogy manapság legtöbben a legapróbb panaszok előfordulása esetén is szinte azonnal gyógyszerek után nyúlunk, pedig a legnagyobb gyógyszertár maga a természet… A Verbena cukorkák kifejlesztését is a természet inspirálta....
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Lidl, Vodafone, Auchan are this year’s winning order
For the first time this year, Trade magazine announced the Christmas TV commercials 2023 – Audience Award voting competition. From the 16 entries to the competition, the winning commercial was...
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90 éves a Lactalis – Családi vállalkozásból globális siker
Hogyan lett az 1933-as alapítás óta a még mindig francia családi tulajdonban lévő cégcsoport mára a világ legnagyobb tejipari vállalata? A tudatos növekedési stratégia mellett a kezdetek óta a magas hozzáadott...
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30 év, három generáció
„Családi vállalkozást indítani bármely korban hatalmas bátorság, jelentős méretűre növelni komoly erőfeszítés, a következő generációnak átadni pedig őszinte büszkeség.” Cégünk, a BAHAMAS Kft. 2024-ben 30 éves. Az ilyen kerek évszámok lehetőséget...
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