News and articles

Domestic subscription e-commerce could explode

According to industry forecasts, the subscription model of global e-commerce expands by more than 50 percent annually, while in Hungary even greater growth is possible due to the low penetration....

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Easter price drop: holiday products are up to 30% cheaper than a year ago

The prices of the most popular and popular products on the festive table this Easter season are significantly lower than in 2023. The price drop primarily affects goods procured from...

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A new executive has arrived at the head of Magyarvíz Kft., the producer of Mizse

András Dunai has more than 28 years of experience in the field of FMCG and the last 21 years in the beverage industry, in commercial and export director and general...

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From now on, eMAG also delivers to parcel machines on Saturdays

In the case of orders placed by nine on Friday evening, you no longer have to wait until Monday for the products ordered from eMAG to arrive: from March 9,...

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GKI expects a 3.5% drop in purchased consumption in 2024

In its late December publication, GKI essentially confirmed its September forecast for 2023-2024. GKI lowered its inflation forecast from 18% to 17.7% in 2023 and from 7% to 6.5% in...

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The difference between the producer and consumer price of eggs is gross

After the end of the price cap, legislation came into effect that obliges supermarket chains with high turnover to sell eggs at the gross purchase price. As a result, the...

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There is also a pesto available for everyone

Although many people want to take high-quality products off the store shelves, fewer and fewer people can afford to buy premium foods. Due to the livelihood crisis affecting the whole...

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Inflation moderated in the euro zone and the EU in February

In February, inflation of 2.6 percent, which was lower than in January, corresponding to the preliminary value, emerged in the euro area, based on the final data published by Eurostat,...

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Business sentiment in German retail deteriorated in February

In February, the German retail industry business sentiment index of the ifo economic research institute of the University of Munich deteriorated. Based on the results published on the website of...

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The Bordeaux discount wines of Aldi and Lidl were tested by two sommeliers

Aldi and Lidl have always been famous for their high quality products and competitive prices. Now, however, they have entered a new dimension: the world of wine. The two discount...

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Electronic payment is becoming more and more important

The spread of electronic payments can be felt more and more clearly in Hungary, which shows an increasing trend every year. According to the professional article published by the MNB,...

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Borsodi Sörgyár chose agency partners

Borsodi Sörgyár’s tenders for agency tasks have closed. The creative agency “A Hatodik Szék” will be Borsodi’s partner in developing the company’s employer brand and related social media strategy, while...

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Deposit system is hard in the beginning

The employee of hvg.hu tested the deposit of the first HUF 50 bottle. It turns out that even the most routine cashiers need time to get used to and manage...

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Confectioneries and ice cream parlors are in a difficult situation

In a recent interview with Pénzcentrum, Balázs Erdélyi, the professional president of the Hungarian Confectionery Association, talks about the situation, prospects and future trends of confectioneries and ice cream parlors....

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Isn’t Wizz Air promoting Ryanair?

Wizz Air’s online platform operates with the solution of presenting the current flight offers in a sliding slideshow. But a recent case raises the question: do they really want to...

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The increase in the price of furniture has stopped

The increase in the price of furniture in the long term continues to paint a worrying picture in Hungary, although according to the latest data, the wave of inflation seems...

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Unicum products with new design

In 2024 Unicum products are undergoing a facelift. The renewal will primarily and visibly affect Unicum Plum: a premium claret colour will appear on the product label and the cross...

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Monster Energy rolls out alcoholic ice tea

In January Monster Energy launched a range of hard ice tea products called Nasty Beast. The products contain 6% alcohol and are available in three flavours. Nasty Beast follows the...

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What makes a successful Christmas television ad?

Trade magazin launched the first Christmas TV ad competition last December. The submitted commercials were voted on by the public between 5 and 20 December. Lidl’s ad was voted the...

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Our country supports Chad’s agriculture with seeds

It would help Chad’s agriculture and stability with an agricultural consulting program, a model farm, and higher education collaborations – declared Minister István Nagy, who held talks with Minister of...

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PepsiCo Marks 50 Years In Ireland With ‘50for50’ Campaign

PepsiCo is celebrating 50 years in Ireland with is ‘50for50’ campaign, which will see employees support their local community with 50 good deeds during the year. The drinks and snacks...

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Younger Consumers Choose Sustainable Packaging, Study Finds

More than half (54%) of consumers aged between 18 and 34 said that they choose products with sustainable packaging ‘always’ or ‘often’, a new study from ALPLA has found. This...

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The model farm in Kenya, built with the financing of the Ministry of Agriculture, was handed over

The model farm in Kenya funded by the Ministry of Agriculture will help strengthen food security in Africa, Minister István Nagy said at the project’s presentation on Friday. During the...

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dm tests filling stations in Germany

Nuts, lentils, spelt pasta, muesli or coffee: in 15 selected dm stores in Hessen, North Rhine-Westphalia and Lower Saxony, customers have the opportunity under a recent dmBio pilot project to...

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The EU proposes a revision of the common agricultural policy to support EU farmers

The European Commission proposes a targeted revision of certain conditions of the regulation on the strategic plans of the common agricultural policy (CAP) in order to ease the administrative burden...

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The automotive industry and SAP are racing towards the digital future together

We can witness remarkably fast changes in the automotive industry today – think of driver assistance systems, electrification or reuse. Shopping habits are also changing, more and more people are...

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Research: we fear bad Easter ham

For Hungarians, Easter is still considered a holiday celebrated at home, with family, of which traditional foods, such as Easter ham, are an essential part. The representative research commissioned by...

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Marcin Gołębiewski became the head of the Central European country cluster of UPS

UPS has announced that Marcin Gołębiewski has been appointed head of the company’s Central European country cluster, where he will be responsible for overseeing small package delivery operations, business development...

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This is what awaits traders with the new webshop regulation

At the 8th Ecommerce Expo Budapest held on February 29, 2024, dr. Barnabás Balczó, the president and CEO of MPL, spoke about the actions related to the new government decree...

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European Commission: cosmetics lead the list of dangerous non-food products

According to the 2023 report of the EU rapid alert system for non-food products, cosmetics were the most common type of product posing a health risk, the European Commission announced...

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