A British specialist is coming to the head of Dreher Breweries

Mike James joined Asahi in 2018, where he held various leadership positions in finance functions – firstly in the EMEAA business (formerly Asahi Premium Brands Ltd.) and for the past 3.5 years as CFO of Asahi UK Ltd. He has extensive business experience in various global FMCG organizations in Australia, the UK and emerging markets. Mike’s strategic skills, strong business acumen and rational vision of operations brought significant value to the positions he held. He has successfully led company-wide, cross-functional projects and actively supported people development and engagement.

“Following the change of ownership, Dreher Breweries has come a long way in terms of product development and efficiency improvement over the past 7 years. This made it possible for a HUF 100 billion investment, which is unique in the Hungarian beer industry, to be realized entirely on its own, in Kőbánya in 2024. This is the merit of a prepared and motivated team, with whom I am sure that we will ensure the successful future of this 170-year-old company for many decades to come. It will be my personal mission to maintain the company’s growth path together with the team, because this will allow the investment to continue”

– said Mike James, the new CEO of Dreher Breweries.