Kaufland To Introduce Aluminium Lids In ‘K-To Go’ Milkshakes
German retailer Kaufland has announced plans to replace plastic lids from all ‘K-to go’ milkshakes with aluminium lids, beginning from October this year.
In March 2019, the retailer replaced plastic lids in its ‘K-to go’ coffee range with the aluminium alternative.
Helena Gauerhof from Kaufland’s own-brand purchasing department commented, “The implementation of this new [lid can save] a total of over 55 tonnes of plastic [from the packaging] of all products across the entire country. This is a contribution to REset Plastic – the plastic strategy of the Schwarz Group.”
In May of this year, the retailer was recognised by the Private Label Manufacturers Association (PLMA) for the innovative lid.
Related news
An all-around convincing performance by this year’s EuroCIS
This year’s EuroCIS – the leading trade fair for the…
Read more >Kaufland to open its marketplace in Poland and Austria
Kaufland, one of the larger ecommerce platforms in Germany, is…
Read more >Kaufland introduces reusable bread and roll bags in Germany
Kaufland is introducing reusable bags in its bakery sections in…
Read more >Related news
FHA Singapore has opened, six exhibitors at the stand of the Agricultural Marketing Center
One of Asia’s most important international exhibitions, Food and Hotel…
Read more >“I Love Trade Marketing” conference series: Inflation from different perspectives
Held around Valentine’s Day for more than 20 years, the…
Read more >Fruit Logistica attracts industry leaders from around the world
Fruit Logistica, the world’s leading trade fair for the fruit…
Read more >