The Hungarians like to celebrate Valentine's Day at a restaurant
In Hungary, 67 percent of Valentine's day card spending are carried out in restaurants, while the fewest transactions are in flower shops and jewelry stores (2-2 percent) – according to the research of MasterCard.
The findings of the “MasterCard Love Index ” provide a comprehensive view on the purchasers’ behavior in more than 200 countries.
The survey found that the number of purchases associated with Valentine's day increased between 2013 and 2015 in all regions by an average of 22 percent. The data also shows that in many cases, the cardholders are looking for joint experiences together instead of giving gifts.
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