According to KPMG, family companies that are also open to the outside are more successful

By: Trademagazin Date: 2023. 07. 17. 13:35

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Involvement of experts, diversification, digitalization, sustainability, future orientation – these are the main success criteria for family-owned small and medium-sized enterprises, according to recent research by KPMG. With a sustainable and future-oriented way of thinking, the risks that may arise in the life of the company can be reduced, which significantly contributes to the company’s stable operation and economic growth. According to KPMG experts, increasing corporate efficiency can be achieved with a responsible way of thinking and the appropriate use of available resources.

Sustainability is gaining more and more emphasis in business life, among customers and employees, both in the international and domestic environments. KPMG examined the success criteria and the correlations in two researches. In one of his international researches, he explored the relationships between the success of almost 2,500 family businesses and their approach to sustainability, while in the other, he scrutinized the relationship between the structure, composition and working conditions of family businesses.

Of course, the success factors can depend on many factors and are somewhat unique for each company, but there are size-specific findings and correlations that can help small and medium-sized enterprises, regardless of sector, to be able to carry out their activities effectively in the long term.