Magazine: Special trademark promotions at the product presentations for Coop stores
Six companies with products that bear the Hungarian Product trademark offered a special promotional package at the November product presentation organised by trading companies Tisza-Coop and Alföld Pro-Coop for Coop stores. The manufacturers made the following offer to Coop stores: if they order products from all six of them, they get an extra Hungarian Product gift pack. Feedback from the organisers revealed that store managers reacted positively to the offer, so the initiative will continue next year.
Presentation of products bearing the Hungarian product trademark
organised by trading company Tisza-Coop
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