News and articles

Ice cream brands are waiting for the end of the ice age

Ice cream’s “troubles” started with the energy crisis of 2022, with many stores reacting by cutting their refrigeration capacity. At the same time ice-creams have benefited from the sharp rise...

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Finally, in our country, returnable mineral water in replacement bottles is also available in larger grocery stores

The demand for sustainable mineral water consumption is increasing in Hungary. Meanwhile, the redemption system introduced at the beginning of the year is struggling, the majority of the machines installed...

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A donation of nearly HUF 2 billion from PENNY

PENNY Hungary achieved great results together with its charitable partners last year. Through the various collection campaigns and product donations, the living situation of needy families, disadvantaged and sick children,...

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Using Lidl Plus will be even easier

Lidl’s highly popular digital loyalty program, Lidl Plus, is renewed today. Thanks to the changes, using the application becomes even easier, because the newly introduced offers no longer need to...

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Iced coffee quickly bounced back

The drop in iced coffee sales had already been noticeable in the last 4 months of 2022, and the trends continued for the better part of 2023. This article is...

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Hygiene – from intimately close

NIQ data reveals that value sales of femcare category segments – sanitary pads, pantyliners and tampons – have grown, but volume sales were lower in 2023 than in the previous...

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eMAG accepts same-day delivery in Budapest and Pest County

eMAG has made significant logistical improvements, thanks to which orders placed until noon on weekdays in Budapest and Pest county are delivered the same day to more than 300 easybox...

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HELL ICE COFFEE is launching a new campaign

In April 2023, HELL ICE COFFEE launched the ICEMEN creative platform related to the renewal of its product portfolio, which has been running in 25 countries on both ATL and...

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Dreher presents a new top-fermented beer

Dreher Sörgyárak expands its alcoholic portfolio with a new ale-type beer. Thanks to the three types of hops, Dreher Blonde Ale, which has a characterful yet light taste, presents an...

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Research by Orbit: Hungarian young people experience microstress moments an average of 26 times a week

Numerous studies have already established that Generation Z is much more stressed than previous generations of a similar age. In the past decade, they have been hit by many sources...

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Danone draws attention to a greener future with a special movement on the occasion of Earth Day

Danone Hungary joined Earth Day again this year. With a unique flashmob organized together with colleagues and consumers, he drew attention to the importance of sustainability. Danone Hungary has been...

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Borsodi: The Coors championship season has begun

Pursuant to the agreement between the Borsodi Brewery and the Hungarian American Football Association (MAFSZ), Coors became the title sponsor of Division I and the media supporter of MAFSZ for...

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This year, Auchan is also collecting mobile phones that have become redundant

Auchan Hungary also joins the action, the aim of which is to collect as many unused mobile devices, GPS, tablets and the chargers and cables used for them as possible...

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Happy Periods: Rossmann also supported Artemis’ fight against menstrual poverty

In April, women play the main role in Budapest’s new favorite “living room”, the Kollab by Mammut community space on the 3rd floor of the Mammut I Shopping Center. As...

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Strong Pistás pork liver is the first joint product of Nádudvari and Univer

For the first time in their history, Nádudvari Élélmiszer Kft. and Univer Product Zrt. worked together to launch a new product. The Nádudvari Strong Pistás liver has recently been put...

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Starbucks celebrates Earth Day by drinking coffee together and making environmentally conscious decisions

Starbucks believes that with the power of example and cooperation, sustainability efforts can be achieved in visible and tangible results, and accordingly, in addition to its own green initiatives, it...

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For the green transition, some raw materials can cover the need in Hungary to a certain extent

In Hungary, there are raw materials from which the need for the green transition can be covered to a certain extent – said associate professor of the Institute of Geography...

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Great skin in winter and summer

Values sales were up 17.5% in the body lotion category over the past year and volume sales grew by 21%. The former was mainly the result of price increases in...

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Can people under 25 really earn more than older workers?

The tax discount for those under 25, introduced two years ago, is still the subject of debate: according to some, it had a motivating force and activated young workers, while...

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Serums here, active ingredients there

Traditionally women’s facial care products have been surrounded by greater interest, but as men’s skin care habits have changed in recent years, cosmetics for men are increasingly in the centre...

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Thanks to the Weerts Logistics Park (WLP), Vecsés is going green

The humus wall created in the Weerts Logistics Park (WLP) logistics park in Vecsés, built in an environmentally conscious spirit, serves to reduce noise and dust pollution. In the eco-conscious...

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Trenkwalder: the average hourly wage of manual workers exceeded HUF 2,000 in the first quarter

In the first quarter, the average gross hourly wage of skilled and trained workers performing physical work was HUF 2,061, which is a 15.9 percent increase compared to the HUF...

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The ancient beer that has been given a new life is made from surprising ingredients

An ancient Mesopotamian beer recipe has now been given a new lease of life as modern brewing has managed to use old bread crusts to make the drink, reducing its...

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Eroski extends discount programme for large families

Spanish retailer Eroski has announced that it is expanding its discount programme for large families to another seven stores. The group launched the support programme more than 19 years ago...

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Together for the unity of our nation – This year’s Hungarians’ Bread Program started with the Feast of Wheat Dedication

The Magyarok Kenyere – 15 million grains of wheat program opened its 2024 fundraising with the Carpathian Basin Wheat Consecration Ceremony, with the participation of nearly 400 farmers in the...

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Fütyülős Tutti Frutti

As the most colourful period of the year is approaching, it brings one of the most exciting Fütyülős innovations with itself, Fütyülős Tutti Frutti. Contact: Zwack Unicum Nyrt. Kitti Nagy-Szalay; e-mail: szalay@zwackunicum.hu; web: www.futyulos.com...

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Új PICK Pickolino crackling, mustard seed frankfurter

Now that it is high season for football fans, we are extending the PICK Pickolino range with a limited edition product: a crackling, mustard seed frankfurter. Contact: Pick Szeged Zrt....

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CETIN Hungary and the University of Pécs enter into cooperation

The independent, integrated telecommunications infrastructure provider CETIN Hungary Zrt. and the Faculty of Technology and Informatics of the University of Pécs will cooperate in three priority areas in the future:...

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Fabbri Amarena cherries in syrup and Fabbri spreadable creams

This year we are adding Fabbri retail products to our portfolio: Amarena cherries in syrup is an iconic Fabbri product, which is available in 230g and 600g size. Fabbri spreadable...

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The Hungarian Wine Summit, the largest international wine trade meeting of the year, is approaching

April 21-25. The Hungarian Wine Summit, to be held between The five-day event aims to reposition the position of Hungary and Hungarian winemakers at the world level by expanding international...

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